The Greyscale Fleet

Ever notice how few cars on the road today are an actual color?
Look around for a car that isn’t white or black or grey. Colors are rare.
But this monochrome trend could be changing.

Black is reportedly perceived by consumers as luxurious. Only about 20% of the new cars sold in America fall in the blue, red or green family.

The 2018 Volkswagen Tiguan in Habanero Orange Metallic.

A recent blog from Volkswagen of America explains why Americans seem to love colorless cars. And more interestingly… why that trend may be changing.

Why American drivers prefer monochrome vehicles – and why that might change soon

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